Organic Backyards Project – community engagement and diversification for small rural producers.
ABOUT IT
O Organic Backyards Project, initiated in 2017, is an initiative of Philip Morris Brazil, in partnership with Embrapa, which aims to support rural families in the creation and maintenance of agroecological orchards on their properties.
The project promotes:
Diversification of agricultural production;
Access to healthy food;
Conservation of local biodiversity;
Prevention of child labor;
Ongoing training and technical support for up to three years.
Participating families receive comprehensive guidance on planting, maintaining, and monitoring orchards, with technical support and a 28-step manual. Surplus production can be sold, generating... A new source of income and strengthening food security..
In addition to family properties, the project supports agricultural schools, teaching family succession, entrepreneurship, and agricultural management. Since its inception, several programs have already been implemented. 589 orchards, benefiting more than 64,000 people in three states in southern Brazil.
The project reinforces Philip Morris' commitment to Sustainability, biodiversity preservation, and social development of rural communities..
Results and Objectives
Objectives
Supporting rural families in creating agroecological orchards;
To promote production diversification and food security;
To generate additional income for small producers;
Preserve local biodiversity with native species;
To empower farmers in sustainable agricultural practices;
Strengthen rural communities and agricultural schools;
To contribute to the sustainability of the company's tobacco supply chain.
Results and Impacts
Families who benefited: More than 64,000 people
Planted orchards: 589 orchards
Reforested areas: 60 hectares
Biodiversity: Predominance of native fruit species
Education and training: Support for agricultural schools and training.
Food security and income: Production for own consumption and sale of surplus.
SDGs
External Certification
International Commitments
National Commitments
More info
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